Staffbase vs Meta Workplace Replacement
With Meta's recent announcement of discontinuing Workplace, many internal communication professionals are on the lookout for effective alternatives. One promising option is Staffbase, a platform known for its comprehensive internal communication solutions. This article explores Staffbase as a potential replacement for Meta Workplace, providing a detailed comparison that includes features, user experiences, and overall value. This analysis aims to help internal communications teams make informed decisions about the best platform for their organisational needs.
Overview of Staffbase
Staffbase was established to revolutionise internal communication by providing a platform that connects employees through a centralised hub. The platform offers a mobile-first approach, ensuring accessibility for all employees, including those without regular access to a desktop computer. Staffbase supports a range of communication needs, from corporate news to operational updates, making it a versatile choice for businesses across various industries.
For more insights on how to improve your internal communications strategy, visit our blog.
Feature comparison: Staffbase vs Meta Workplace
Product/Service Features
Staffbase offers a suite of features designed to enhance internal communication, including a branded employee app, intranet functionalities, and newsletter capabilities. It also supports integrations with other enterprise systems, such as HR tools and collaboration platforms. In contrast, Meta Workplace offers features reminiscent of social media, including group chats, video calls, and a news feed. While both platforms aim to connect employees, Staffbase's emphasis on structured communication and integration capabilities sets it apart.
User Experience
Staffbase provides a user-friendly interface that is accessible via mobile and desktop devices, catering to the needs of all employees, including frontline workers. Its design prioritises ease of use, ensuring that users can quickly find the information they need. Meta Workplace, with its familiar social media-style interface, offers a different experience, focusing on informal and real-time interactions. However, this can sometimes lead to important information being buried under less relevant content.
For more on improving user experience in internal communication platforms, explore our article on optimising user experience.
Performance and Reliability
Staffbase is known for its reliable performance, with a focus on ensuring that all communications are delivered effectively and efficiently. The platform supports various content types, from text to video, and ensures accessibility across devices. Meta Workplace also offers robust performance, particularly in its video conferencing capabilities, but its social approach can sometimes detract from its reliability as a primary communication tool.
What people are saying about Staffbase
Users appreciate Staffbase for its comprehensive feature set and ability to integrate with existing enterprise systems. The platform's mobile-first design is particularly praised, as it ensures that all employees, regardless of their role or location, can stay informed and engaged. Some users have noted that while Staffbase offers a broad range of features, there can be a learning curve in leveraging all its capabilities fully.
Value for Money
Staffbase offers a scalable pricing model that caters to organisations of various sizes. The platform's pricing reflects its comprehensive feature set, including custom branding and advanced analytics. Meta Workplace also offers a range of pricing options, but it can be more costly, particularly for smaller organisations that may not require all of its features.
For a detailed comparison of costs and benefits of internal communication tools, visit our pricing guide.
Customer Support and Service
Staffbase provides extensive customer support, including onboarding assistance, regular updates, and dedicated customer success managers. This support ensures that organisations can maximise the value of the platform. Meta Workplace also offers a range of support options, including a comprehensive help centre and community forums, but the level of personalised support can vary.
Customer Reviews and Testimonials
Staffbase is often praised for its user-friendly interface and the positive impact it has on employee engagement and communication. Customers highlight the platform's ability to unify dispersed teams and streamline information sharing. Meta Workplace also receives positive reviews, particularly for its video and chat features, but some users note that the platform's social media-style interface can sometimes be distracting.
Target Audience and Use Cases
Staffbase is ideal for organisations looking for a comprehensive internal communication solution that integrates well with existing systems. Its mobile-first design makes it particularly suitable for industries with a large number of frontline or remote workers, such as healthcare, retail, and manufacturing. Meta Workplace, with its social media-like features, may appeal to tech-savvy organisations or those already integrated into Meta's ecosystem. However, its informal communication style may not suit all industries.
For more on choosing the right tool for your industry, explore our industry insights.
Pros and Cons
Staffbase Pros and Cons
Pros:
Mobile-first design
Comprehensive feature set
Strong integration capabilities
Scalable pricing options
Cons:
Potential learning curve for new users
Higher cost for advanced features
Meta Workplace Pros and Cons
Pros:
Familiar social media-style interface
Robust video and chat features
Integration with other Meta services
Cons:
Content can be overshadowed by non-work-related posts
Higher cost for comprehensive features
Consider Ocasta Engage
While exploring alternatives like Staffbase, it's also worth considering Ocasta Engage.
Ocasta Engage presents a unique approach focused on frontline knowledge and engagement. Ocasta Engage prioritises clarity and the effective delivery of critical updates and training, ensuring that essential information reaches employees without the distractions of a social media-style platform.
Ocasta Engage's standout features include:
Communicate Change: Ensures that important updates are delivered directly to the right employees.
There When Needed: A knowledge hub that offers on-demand access to essential resources.
Embed Understanding: Utilises microlearning to ensure employees thoroughly understand and retain important information.
It is used by large companies such as Virgin Media O2, Next, and Tesco Mobile, which achieve a 94% engagement rate and 98% of all comms being read consistently.
“We’ve never had performance like this with any of our platforms.”
— Jody Myers - Head of Core Operations. Virgin Media O2
See more reviews of Ocasta Engage on G2.
Discover more about Ocasta Engage's unique features on our internal communications page.
Final Verdict
Staffbase and Meta Workplace both offer robust platforms for internal communication, each with its unique strengths and weaknesses. Staffbase's mobile-first, comprehensive approach makes it an excellent choice for organisations with diverse communication needs, while Meta Workplace's social media-style interface may appeal to those looking for a more interactive experience. However, for those prioritising targeted and trusted communications, Ocasta Engage offers a distinctive alternative, emphasising clarity and reliability.
What to do next?
Choosing the right platform for your organisation depends on your specific needs and communication goals. Explore the features of Staffbase and Meta Workplace, and consider whether Ocasta Engage's focused approach aligns with your team's requirements. Each platform offers unique benefits, and your choice should reflect the priorities and culture of your organisation. Make an informed decision to ensure that your internal communications are effective, engaging, and supportive of your business objectives.
